The Complete Profitable PR System
Skyrocket your reach, reputation and impact by building a media movement and keep PR in house forever.
Brought to you by The Scoop - insider secrets on using the media to
build a reputation that sells itself. Bigger opportunities,
greater impact, more sales.
Don't forget: This is a yearly subscription.
All prices in GBP
The Scoop's Complete Profitable PR System
We take founders from one-of-many to household name by teaching you to land dream press and scale with less effort - all whilst building an unshakeable reputation that sells itself and saving you £50k+ a year on PR fees.
£1497
Learn how to write a top 1% pitch that journalists and media people want to read - every single time.
Land interviews and stories features with world recognised media titles.
Communicate your magnetising, movement leading message with confidence.
Transform the media you receive into more sales, a bigger audience and more opportunities.
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Media trumps social media for capturing attention...
An average social media user only spends 1.7 seconds on mobile per piece of content, whereas traditional media audiences will spend an average of 7 minutes reading an article.
The most common length for a podcast episode is between 20-40 mins and 93% of podcast listeners will listen to the entire episode.
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*Orientation / Social Shepherd
Landing Dream Features: Learn how to net yourself those business-changing, door-opening all-about-you features in world class media.
Quick Media Wins: Easy-to-action, proven tools to land media mentions on the regular in magazines, newspapers, on TV and podcasts without long pitches or prior relationship building
Turning Media Into Sales: Learn how to turn the media you gain into revenue, opportunities and investment so that you can spend less time marketing and more time doing what you love.
Guest Star: Dream of being a keynote speaker or getting your message on podcasts, radio and TV? Our toolkit will teach you to become the speaker everyone wants to book.
Fearless Visibility: Get your mindset and nervous system ready for the visibility and opportunities that media fame brings.
Control Room: From time management to strategy, this is where you'll lock down the logistics of realistically adding media outreach to your marketing without it feeling like an extra burden.
Gold Dust Pitching Templates: Learn to write a top 1% pitch every single time with our bank of templates crafted for every pitching scenario by a working journalist.
The Scoop PR Tracker System: Manage all your media efforts in one simple Notion template - specifically created to complement CPPS.
Private podcast with shortened audio versions of each course so you can learn on the go
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Monthly Support Calls: to get live advice and troubleshoot your media outreach with The Scoop team and other students.
Monthly Media Q+As: Meet and network with journalists, editors and producers working for the top media brands in the world.
Media Contact Database: Get access to over 200 media contacts, across all major sectors (plus extra info to create personalised kryptonite pitches).
Resource Bank: Templates, checklists, media glossaries... here you'll find all the resources we've created to make your media outreach that much easier.
The Scoop VIP Community Group: Network with and gain support from the other Scoop community members.
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£1497 PER YEAR