The Complete Profitable PR System 

Skyrocket your reach, reputation and impact by building a media movement for yourself and learning a profitable new skill to offer your clients.

Brought to you by The Scoop - insider secrets on using the media to 

build a reputation that sells itself. Bigger opportunities,

greater impact, more sales. 



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DON'T FORGET: This is a yearly subscription. 



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  • The Scoop CPPS VAs£1497
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 The Scoop's Complete Profitable PR System 

We take VAs from one-of-many to household name by teaching you to land dream press (for yourself and clients) and scale with less effort - all whilst building an unshakeable reputation that sells itself and saving £50k+ a year on PR fees.

£2997 £1497 per year


Learn how to write a top 1% pitch that journalists and media people want to read - every single time. 

Land interviews and stories features with world recognised media titles for yourself and your clients.

Communicate your magnetising, movement leading message and have potential dream clients lining up to work with you.

Learn a rare but in-demand new skill (PR and media outreach) that clients are desperate to hire you for.


Media outreach = less time social media marketing for better results...

An average social media user only spends 1.7 seconds on mobile per piece of content, whereas traditional media audiences will spend an average of 7 minutes reading an article.

The most common length for a podcast episode is between 20-40 mins and 93% of podcast listeners will listen to the entire episode.

65% of consumers trust earned media more than any other form of marketing.

*Orientation / Social Shepherd


So what's included?

Landing Dream Features (valued at £1497):  Learn how to net yourself/ your clients those business-changing, door-opening all-about-you features in world class media.  

Quick Media Wins (valued at £797): Easy-to-action, proven tools to land media mentions on the regular in magazines, newspapers, on TV and podcasts without long pitches or prior relationship building

Turning Media Into Sales (valued at £997): Learn how to turn the media you gain for yourself/ your clients into revenue, opportunities and investment so that you can spend less time marketing and more time doing what you love. 

Guest Star (valued at £897): Dream of being a keynote speaker or getting your message on podcasts, radio and TV? Want to land these gigs for your clients? Our toolkit will teach you  the tricks to becoming the speaker everyone wants to book.

Fearless Visibility (valued at £197): Get your mindset and nervous system ready for the visibility and opportunities that media fame brings.

Control Room (valued at £597): From time management to strategy, this is where you'll lock down the logistics of realistically adding media outreach to your marketing without it feeling like an extra burden, as well as how to efficiently and effectively do media outreach for your clients.

Gold Dust Pitching Templates (valued at £197): Learn to write a top 1% pitch every single time with our bank of templates crafted for every pitching scenario by a working journalist.

The Scoop PR Tracker System (valued at £197): Manage all your media efforts in one simple Notion template - specifically created to complement CPPS.

Private podcast with shortened audio versions of each course so you can learn on the go (valued at £397 per year)

Monthly Support Calls: to get live advice and troubleshoot your media outreach with The Scoop team and other students. 

Monthly Media Q+As: Meet and network with journalists, editors and producers working for the top media brands in the world. 

Media Contact Database: Get access to over 200 media contacts, across all major sectors (plus extra info to create personalised kryptonite pitches).

Resource Bank: Templates, checklists, media glossaries... here you'll find all the resources we've created to make your media outreach that much easier.

Quarterly Challenges: Gain major media wins for yourself/ your clients by collapsing the timeline between action and results via our optional quarterly challenges, plus get the chance to win over £2,000 in prizes.

The Scoop VIP Community Group: Network with and gain support from the other Scoop community members.

WORTH £6175 TOTAL: £2997 £1497 PER YEAR


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